Amazon Music Presents ‘In The Paint’ with LE SSERAFIM
SOURCE MUSIC
On Thursday, July 9, following Prime Video’s exclusive coverage of the WNBA game between the Indiana Fever and the Phoenix Mercury, Amazon Music will release LE SSERAFIM’s headlining performance for its acclaimed series, ‘Amazon Music presents: In the Paint.’
During the broadcast, the K-pop starlets – comprised of members Sakura Miyawaki, Kim Chaewon, Huh Yunjin, Kazuha, and Hong Eunchae – will perform their latest single, “BOOMPALA.” Kim Chaewon was unable to appear in the performance due to temporary medical leave for a neck injury during filming.
FEARNOT – the name for LE SSERAFIM fans – can access the performances through the Amazon Music app or browser, including an exclusive performance of “SPAGHETTI.”
“Launching the WNBA edition of ‘In the Paint’ is a natural next step for the series,” Kirdis Postelle, Global Head of Content Development and Distribution at Amazon Music, said in a statement. “We’re always looking for new ways to connect music and sports, and with the WNBA’s popularity continuing to surge and LE SSERAFIM cementing its place as a global phenomenon, bringing the two together for this performance was a natural fit.”
LE SSERAFIM recently released their 2nd studio album, PUREFLOW pt. 1, in May, which helped the group earn their fifth Top 10 entry on the Billboard 200 chart. They also recently collaborated with fellow HYBE artists ILLIT and KATSEYE for the song “ICONIC BY MISTAKE”
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Exclusive Image of LE SSERAFIM from LE SSERAFIM, ILLIT, and KATSEYE’s “ICONIC BY MISTAKE” (Photo courtesy of BELIFT LAB, SOURCE MUSIC, HYBE x Geffen Records)
HYBE
The group is set to begin their World Tour, ‘2026 LE SSERAFIM TOUR PUREFLOW,’ on July 11 in Incheon, South Korea. With 23 cities, the tour will make stops in Japan (Osaka, Kanagawa, Shizuoka, Miyagi, and Fukuoka) before heading to North America in September. They’ll make stops in Los Angeles, Tacoma, San Jose, Phoenix, Fort Worth, Orlando, Chicago, Washington, D.C., and Newark. Following their U.S. stops, the group will visit Europe for the first time, starting in October—London, Amsterdam, Paris, Copenhagen, and Berlin—marking a significant expansion of their global touring footprint. They will then continue across Asia, including Taipei, Singapore, and Manila.
Amazon Music’s ‘In the Paint’ brings basketball and music together, setting the tone on the court. LE SSERAFIM joins a number of talented artists in the series, which has included Weezer, Kehlani, TAEMIN, Clipse, Nas, YG, Charlie Puth, and BigXthaPlug.
Check out LE SSERAFIM on Amazon Music Presents ‘In the Paint’ on July 9 on Prime Video.